On a Whim

At On a Whim, we bring contemporary art into unexpected spaces, making it part of everyday life. By curating exhibitions in dynamic, public, and welcoming environments, we invite new audiences to engage with art beyond the traditional gallery setting. In collaboration with Corendon Amsterdam Schiphol Airport, a Tribute Portfolio Hotel, we are launching a series of exhibitions that turn the hotel into a space for artistic exploration and dialogue.

Boeing 747 as canvas

Corendon’s Boeing 747 becomes the canvas for artist Lieuwe van Gogh’s megaproject.

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Lieuwe van Gogh (NL, 1991)

Lieuwe van Gogh, born in Amsterdam, 1991, started painting already from a young age and graduated Mix Art Academy when he was just 16. After years of working in the kitchen as a sous-chef, he developed his own unique and recognizable style of painting with squeezebottles and cutlery. His art is powerful, colorful and expressive.

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In 2022, he created the sponsor lithograph for the Dutch Museum of Lithography, unknowingly using the same scratching technique as his world-famous family member Vincent van Gogh has with his lithographs. Lieuwes debut solo exposition, opened by the Dutch State Secretary for Culture & Media and under the attention of all main press Pentecost 2022, attracted an audience from all over the country and abroad, and sold out in 3 days.

Now: talented, living true young Van Gogh became already a Trademark – to conquer our planet. Exclusively represented by: LAD Modern Art B.V., Amsterdam, The Netherlands.

On a Whim x Corendon

Untitled design (81)

Art has the power to transform spaces and connect people. On a Whim brings art to dynamic locations where people gather, stay, and seek inspiration. Corendon Amsterdam Schiphol Airport, a Tribute Portfolio Hotel is one such place—a lively hub with 680 rooms and facilities such as a skybar, cinema, swimming pool, and even a Boeing 747 in the garden. Every day, thousands of people pass through, from tourists and business travelers to local residents. This makes the hotel the perfect setting not only to showcase art but to create an experience around it.

Every three months, a new exhibition will be presented, each time offering fresh artistic perspectives on this central question. Through a multidisciplinary selection of contemporary artists, we showcase diverse viewpoints on what “Dutch culture” means—on a personal, communal, and societal level. By placing art in direct conversation with its surroundings and its audience, we aim to create a space where questions are raised, stories are shared, and new perspectives emerge.

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